Fullspan vs Apollo
Apollo is a B2B contact database with sales engagement tools for prospecting and sequences. Fullspan is an AI account manager that researches your clients and targets in depth and drafts the next proposal or follow-up for a person to send.
Apollo helps sales teams find contacts and run outbound sequences at scale. Fullspan helps service firms grow the accounts they have and win the specific companies they want, with every message written for one account and sent by a person.
Side by side
| Apollo | Fullspan | |
|---|---|---|
| Starting point | A searchable database of companies and contacts. | Your own clients and the targets you choose, researched in depth. |
| Messaging | Sequences: templated steps sent on a schedule. | One draft at a time, written about the recipient's business, reviewed and sent by a person. |
| Existing clients | Not the focus. | Central: it maps what each client has bought against what you sell and spots the next project. |
| Signals | Contact and company data, plus intent and engagement data. | The client's own news, job posts and announcements, and what was said in your meetings and email. |
Where Apollo is the better fit
If your team prospects at volume and needs contact data and automated sequences, Apollo is designed for that.
Where Fullspan is the better fit
Service firms grow from relationships. Fullspan keeps every account researched, tells you when something changes that fits a service you sell, and drafts a short, specific message. Nothing goes out until a person sends it, unless you choose otherwise within your rules.
Related
Questions
Does it email prospects or clients on its own?
No. It drafts, and a person on your team reviews and sends. Later, if you want, you can let it send routine follow-ups within rules you set. Anything about price, scope or delivery always comes to you.
Will it sound like a bot?
No. It learns how your team writes and keeps every draft short, specific and about the recipient's business.
Can it help us win new business?
Yes. Choose the companies you want to win. Fullspan researches their business, looks for developments that fit your services, and prepares outreach and follow-ups for your team to review. It also helps you reconnect with prospects who have gone quiet.
See what Fullspan finds about your business
Start with your business domain. Research begins before you create an account.